Generative AI as a Writing Facilitator

AI has been with us for a while now, but the past few months saw an insurgence of interest in a new buzz word- "generative AI". This new technology generates images and text out of the void with a click of a button, raising questions about human productivity.

In this session we will discuss the current ways in which AI supports publishers, how it is unique, the challenges of implementing and utilizing it, and how it can be used to increase customer engagement and scale up writing processes.