Building a women’s football media brand through a non-male lens
02 Mar 2023
Storytelling & Design
Strategy and transformation , Editorial and content
In early 2022 Footballco launched Indivisa, its women's football media brand that was created to cover the sport through the non-male lens from the grassroots up. This session will focus on the work behind creating the brand and growing both the content and audience during a year like no other for women's football.