Editor-in-Chief, B2B Marketing
Joel Harrison is Editor-in-Chief and co-founder of B2B Marketing, the leading provider of insight, best practice and professional development information for business-to-business marketers. Joel launched B2B Marketing as a magazine back in 2004, and has played a key role in its evolution ever since, with the addition of new products and services, and its evolution away from a traditional publishing operation, towards a broader and holistic offering (including training, conferences, awards, advisory services, peer-to-peer networking) all focused on helping marketers to be more successful. Most recently, Joel's role expaneded to become programme leader for Propolis, B2B Marketing's new exclusive community for B2B marketers. Joel currently overseas all B2B Marketing's content and event activities and is also a regular speaker and passionate evangelist for all things B2B. Joel has also spoken at inhouse marketing team meetings for the likes of O2, EY, Fujitsu, PWC, Experian, HPE, Thomson Reuters, Barnett Waddingham, Accenture, Oliver Wyman and Syngenta.