Exhibitor News

The Publishing Show

03 Mar 2022

QR Video Solutions partners with Central and North West London NHS to introduce QR code technology to make medical information easier to access for patients.

Qrvideosolutions Stand: D63PS

QR Video Solutions works with Central and North West London NHS FT (CNWL) to make medicines and COVID-related information easier to access.

The project, led by CNWL's Deputy Chief Pharmacist, Anshu Rayan, and Yogita Dawda, Clinical Lead Pharmacist, harnesses the power of videos and combines it with the latest QR code technologies to provide medicines information.

It has been developed as part of CNWL’s electronic prescribing and medicines administration (EPMA) system across all acute admission mental health wards.

The aim is to create solutions that enable patients, carers and staff to effectively engage with medicines information.

CNWL, in collaboration with Dr James Ohene-Djan from the Computing Department at Goldsmiths and QR Video Solutions has developed a Covid-19 ‘myth buster’ video aimed at younger adults who have concerns about the vaccination.

The video follows a conversation with a group of young people asking questions about the Covid-19 vaccine. Two CNWL professionals address their questions about vaccine development, how it is tested, the effectiveness and safety as well as how the vaccine works.

The film signposts people to information and dispels the myths circulating on social media, raising awareness and encouraging young people to have the Covid-19 vaccine. Sharing this information in a video format aims to engage with younger audiences in an emotive and personalised manner.

The second part of the project involves four QR videos on clozapine, to help address common queries and concerns and reduce risks associated with clozapine.

The videos include:

* Considering clozapine: Information to support decision-making about starting clozapine
* Clozapine and physical health monitoring: Information on why this is important and what you can do to help
* Clozapine and constipation: Information about constipation with clozapine and what to do about it
* Clozapine and smoking: How to avoid problems if you change the amount you smoke when taking clozapine.

Yogita Dawda, Clinical Lead Pharmacist, said: “I have really enjoyed developing these videos. By having quick and easy access to information via a QR code on the packaging, I am hoping these will help reinforce important information about clozapine and remind patients to let us know about changes such as smoking and constipation to reduce the risk of adverse effects”.

The trust now plans to expand the project to other medicines in the coming months.