2021 Content Agenda

The Publishing Show


The Great Membership Debate: We talk about B2B and B2C – what about B2M?

22 Jun 2021
Understanding audiences
The last year has disrupted membership organisations and how they communicate with members. New insights on this new world from Re:Member, Think’s 2021 survey of 206 consumer and B2B membership organisations: - Content strategies that work for members, and what members value - What channels membership organisations will be investing in this year - What is keeping membership organisations awake at night - Learnings from 2020, the year membership organisations said goodbye to ‘business as usual’
Tilly McAuliffe, Founder, Director - Think

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