2021 Content Agenda

The Publishing Show

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How virtual events are a catalyst for change in publishing [Panel]

01 Sep 2021
Insights Theatre
Future of Events , Understanding audiences , Digital Marketing , Building communities

Specialist media businesses Cognitive Publishing, The Drum, Ultima Media and HR Grapevine all had to pivot from live to virtual events last year. And the experience prompted them to rethink their approach across their whole business to communities, engagement, content, digital analytics and commercial models (sponsors). The results were dramatic - new revenues and deeper connection with audiences. Plus their plans for the future have changed. Find out more in this panel discussion.

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